ServusTV Sports Studio

ServusTV Sports Studio

VXV is delighted to announce the successful launch of our groundbreaking multi-functional Sports Studio, a collaborative effort with Red Bull Media House / ServusTV.

Timed perfectly with the start of the Formula 1 season, this state-of-the-art studio covers an impressive 330 square meters, poised to become the primary venue for a prestigious lineup of sports events, including the UEFA Champions League, Europa League, Europa Conference League, MotoGP, Formula 1 and America’s Cup. Furthermore, it will serve as a supplementary space for STV’s renowned news magazine programs.

This significant collaboration further solidifies VxV’s longstanding partnership with RBMH & STV, dating back to 2007. Driven by our commitment to innovation and excellence, VxV continues to lead the way in creating exceptional spaces that redefine the global broadcasting landscape.

The integration of our newly implemented modular LED display system marks a pivotal advancement, enabling seamless transitions between diverse program formats while maximizing visual impact and spatial presentation. Enhanced with animated AR graphics and XR (Extended Reality) extensions, this cutting-edge technology redefines the viewer experience, offering unparalleled engagement and immersion.

From the electrifying atmosphere of sports events to the insightful analysis of news magazine programs, the fusion of modular LED displays and immersive graphics ensures each moment captivates audiences, delivering information with unparalleled clarity and sophistication.

We take great pride in leveraging this innovative solution to elevate storytelling and foster enduring connections with audiences, delivering unforgettable viewing experiences for Red Bull Media House / ServusTV audiences.


Red Bull Media House / ServusTV
Salzburg, Austria
Design Team:
Stuart A. Veech, Mascha Veech - Kosmatschof, Thomas Milly
Video Footage :
@Veech x Veech