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	<title>Exhibition / Event Archives - Veech x Veech</title>
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	<title>Exhibition / Event Archives - Veech x Veech</title>
	<link>https://veechxveech.com/_root2022/categories/exhibition-event/</link>
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		<title>Livesport</title>
		<link>https://veechxveech.com/project/corporate-design/livesport/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 18 Mar 2026 13:18:11 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=3101</guid>

					<description><![CDATA[<p>Veech x Veech has developed a high-performance modular exhibition environment for Flashscore, the flagship platform of the global sports-tech leader Livesport. In an era defined by digital acceleration, the project serves as a physical manifestation of Flashscore’s data-driven ethos, translating its visual identity into a bold, minimalist architectural touchpoint that bridges the gap between digital [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/livesport/">Livesport</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p data-path-to-node="2">Veech x Veech has developed a high-performance modular exhibition environment for Flashscore, the flagship platform of the global sports-tech leader Livesport. In an era defined by digital acceleration, the project serves as a physical manifestation of Flashscore’s data-driven ethos, translating its visual identity into a bold, minimalist architectural touchpoint that bridges the gap between digital content and physical space.</p>
<p data-path-to-node="3">Drawing inspiration from the intersection of contemporary sportswear and the functional logic of Alexander Rodchenko’s Workers&#8217; Club, the environment is engineered to be extremely compact, devoid of decorative elements, and as functional as possible. By prioritizing a system that allows for several configurations to serve various practical purposes, the design navigates rigorous spatial and budget constraints while maintaining an authoritative brand presence. This “toolkit” approach mirrors the rapid evolution of the Livesport brand, optimized for logistical efficiency and long-term scalability.</p>
<p data-path-to-node="4">The bespoke furniture modules are conceived to be expanded and reconfigured to meet varying on-site demands, allowing the system to travel seamlessly across diverse international event locations. A streamlined framework and integrated digital interfaces create a direct and sophisticated brand presence. The resulting environment acts as a scalable interface built to evolve alongside the brand’s global trajectory.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/livesport/">Livesport</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Studio X2732</title>
		<link>https://veechxveech.com/project/architecture/studio-x2732/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Tue, 18 Jun 2024 12:16:51 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=2870</guid>

					<description><![CDATA[<p>Studio X2732 is designed for maximum efficiency and functionality, reflecting Veech x Veech&#8217;s commitment to professional excellence. Utilizing an insulated prefab concrete construction system, the studio was completed within a remarkable 10-month timeline, minimizing delays. A 30kW photovoltaic roof installation provides a sustainable and economically feasible power source for the foreseeable future. The expansive glass [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/studio-x2732/">Studio X2732</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
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<p>Studio X2732 is designed for maximum efficiency and functionality, reflecting Veech x Veech&#8217;s commitment to professional excellence. Utilizing an insulated prefab concrete construction system, the studio was completed within a remarkable 10-month timeline, minimizing delays.</p>
<p>A 30kW photovoltaic roof installation provides a sustainable and economically feasible power source for the foreseeable future.</p>
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<p>The expansive glass north-facing façade offers panoramic views of the picturesque Hohen Wand landscape and floods the interior with natural light, creating an inspiring environment for artistic endeavors.</p>
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<p>Inside the minimalist concrete exterior is a carefully curated space that seamlessly integrates workshop, studio, and exhibition areas across two levels. The ground floor features a sculpture and material prototyping workshop, along with a 270sqm exhibition space, while the upper level includes two studio areas with direct visual links to the lower spaces. Strategic placement of recessed skylights and motorized sun shading screens allows for precise control over daylight conditions, optimizing productivity and comfort.</p>
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<p>Studio X2732 is more than just a workspace—it is the epicenter of artistic exploration and collaboration with international partners. Its flexible design accommodates art exhibitions, client workshops, art production, and a dynamic creative lab, fostering a vibrant exchange of ideas and innovation. From conceptualization to execution, every aspect of Studio X2732 is tailored to empower Veech x Veech and its collaborators to push the boundaries of creativity, seamlessly merging digital and analog worlds.</p>
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<p>Studio X2732 sets the stage for Veech x Veech to lead in pioneering new forms of artistic expression and creative collaboration across multiple platforms.</p>
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<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/studio-x2732/">Studio X2732</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Mercedes G-Class Event Center &#8211; Graz</title>
		<link>https://veechxveech.com/project/architecture/daimler-event-center-graz/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Thu, 07 Apr 2022 09:54:44 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=2355</guid>

					<description><![CDATA[<p>VXV’s design strategy for the competition entry of the G-Class Experience Center near Graz is rooted in transformation through contrast. The proposal reimagines the former aircraft hangar as a layered event architecture — a multi-dimensional infrastructure embedded within the raw industrial shell. Across approximately 1,600 sqm of flexible event space, the concept establishes a powerful [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/daimler-event-center-graz/">Mercedes G-Class Event Center &#8211; Graz</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p data-start="0" data-end="181">VXV’s design strategy for the competition entry of the <span class="hover:entity-accent entity-underline inline cursor-pointer align-baseline"><span class="whitespace-normal">G-Class Experience Center</span></span> near <span class="hover:entity-accent entity-underline inline cursor-pointer align-baseline"><span class="whitespace-normal">Graz</span></span> is rooted in transformation through contrast.</p>
<p data-start="183" data-end="554">The proposal reimagines the former aircraft hangar as a layered event architecture — a multi-dimensional infrastructure embedded within the raw industrial shell. Across approximately <strong data-start="366" data-end="403">1,600 sqm of flexible event space</strong>, the concept establishes a powerful spatial framework that accommodates large-scale gatherings while allowing for intimate and highly curated moments.</p>
<p data-start="556" data-end="910">Rather than concealing the building’s history, Veech x Veech deliberately preserves its scale, structure and patina. The existing hangar aesthetic becomes the spatial counterpoint to the refined, iconic design language of the Mercedes-Benz G-Class. This dialogue between industrial robustness and automotive precision defines the architectural narrative.</p>
<p data-start="912" data-end="1314">Within this envelope, a vertically articulated interior landscape unfolds. Inserted platforms, galleries and transparent volumes create a multi-level environment that integrates conference and hospitality spaces, educational facilities and exclusive VIP areas into one coherent system. The spatial layering allows simultaneous programming while maintaining clarity, orientation and experiential quality.</p>
<p data-start="1316" data-end="1724">Dynamic media installations are strategically embedded throughout the architecture. Large-scale digital surfaces, immersive projection zones and responsive lighting concepts transform the hangar into a living stage. Content can be adapted in real time — highlighting keynote moments, product presentations or brand storytelling — and turning the entire 1,600 sqm into an atmospheric communication platform.</p>
<p data-start="1726" data-end="1947" data-is-last-node="" data-is-only-node="">The result is more than an event venue: it is an immersive brand environment where architecture, media and movement converge — creating a memorable, emotionally charged experience that extends far beyond the event itself.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/daimler-event-center-graz/">Mercedes G-Class Event Center &#8211; Graz</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Vadim Kosmatschof at New Tretyakov Gallery</title>
		<link>https://veechxveech.com/project/exhibition-event/vadim-kosmatschof-tretyakov-gallery/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Thu, 17 May 2018 12:00:09 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=2341</guid>

					<description><![CDATA[<p>Excerpt from the Tretyakov Gallery website: &#8220;Vadim Kosmatschof work addresses universal values of harmony, balance, dynamics, and force, and has evolved from rigid industrial modernism to an understanding of sculpture as a living organic form. By interacting with both the urban landscape and elements of nature, his creations open a new perspective on the role [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/vadim-kosmatschof-tretyakov-gallery/">Vadim Kosmatschof at New Tretyakov Gallery</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Excerpt from the Tretyakov Gallery website:</p>
<p>&#8220;Vadim Kosmatschof work addresses universal values of harmony, balance, dynamics, and force, and has evolved from rigid industrial modernism to an understanding of sculpture as a living organic form.</p>
<p>By interacting with both the urban landscape and elements of nature, his creations open a new perspective on the role of sculpture in the 21st century.</p>
<p>The exhibition at the New Tretyakov Gallery will be the first major solo show of Vadim Kosmatschof in Russia.</p>
<p>The artist, who emigrated from the Soviet Union in 1979, made his reputation with a series of pioneering works in industrial porcelain before becoming one of the main proponents of Modernism in Soviet Monumental Art. Producing metal sculptures of unprecedented size and freedom, Kosmatschof’s aim was always to overcome the static character of traditional sculpture. Over the years, he created more than 40 large-scaled sculptures for public spaces in Germany, Austria, Russia and the United States. In his recent projects he is focusing on the mutual influence between art and science, and exploring the notion of ‘breathing forms’ and ‘solar sculptures’ that move through exposure to sunlight.</p>
<p>The display of over 60 works will cover all periods and aspects of the artist’s creative output – ranging from porcelain works, metal reliefs, paintings, graphics, interior sculptures, models of public art objects and sculptures, original layout, photo and video materials.</p>
<p>The exhibition is organized chronologically in two parts, Retrospective and Perspective; spread over two floors of the New Tretyakov Gallery. Exemplary of Kosmatschof’s early work is the landmark 65-foot abstract sculpture Konstrukta (<a title="www.kosmatschof.com/Konstrukta" href="http://www.kosmatschof.com/artwork/large-scale-sculptures?image=242">http://www.kosmatschof.com/artwork/large-scale-sculptures?image=242</a>), installed in front of the Turkmenistan State Library in Ashkhabad in 1975. In the exhibition original mock-ups, a video, and a series of photographs of its installation will be on view. Furthermore, a number of large-scale German commissions are featured in a film by Andreas Waldschütz that explores the integration of Kosmatschof’s sculptures into urban and rural environments.</p>
<p>Highlights of the section showing Kosmatschof’s recent projects in Austria will be works such as Urban Heart, Four Cylinders, Breathing Form and Unfolding Square. By interacting with the viewer, environment and surrounding architecture, the works steer sculpture on a new course. Incorporating the latest energy technology, they move according to changes in the weather or variations in sunlight – enabling us to feel the energies of the universe on a new, different level, and to feel ourselves an integral part of it.</p>
<p>Kirill Svetlyakov, curator of the exhibition and a senior researcher at the New Tretyakov Gallery, states that “Vadim Kosmatschof’s oeuvre is a discovery in the history of Russian and contemporary sculpture. His creations back in the time of the USSR were an alternative to traditional monuments associated with ideology. Kosmatschof’s contemporary works are interdisciplinary and combine different practices: industrial aesthetics from the 20th century and bioengineering, which stimulates techno-organic ideas in sculpture of ‚breathing forms“.</p>
<p>For Peter Noever, curator and designer, and director of MAK Vienna / Los Angeles from 1986 to 2011, “this exhibition is a bold and significant step, marking a new discovery of Vadim Kosmatschof’s work, which gained international recognition already. Therefore it’s time to represent his work in a large scale in Russia”.</p>
<p>“The exhibition of my work at the New Tretyakov Gallery symbolizes the return of my name to the field of Russian Culture – a sign both of fidelity to all participants in its unprecedented Avant-Garde scene, and of hope for the revival of its spirit of discovery “, says Vadim Kosmatschof.</p>
<p>Vadim Kosmatschof: “Breathing Sculpture“ will be accompanied by an extensive publication by TATLIN Publishers, covering all aspects and periods of the artist’s career. Released on the occasion of the exhibition the publication includes contributions by Kirill Svetlyakov, Georg Schoellhammer, Peter Noever, Markus Mittringer, Matthias Boeckl, Alexander Lavrentjev, Anna Māpolis and Vitaly Patsukov&#8221;</p>
<p>Tretyakov Gallery website: <a href="https://www.tretyakovgallery.ru/en/exhibitions/vadim-kosmachyev-dykhanie-skulptury/">https://www.tretyakovgallery.ru/en/exhibitions/vadim-kosmachyev-dykhanie-skulptury/</a></p>
<p>Vadim Kosmatschof website: <a href="http://www.kosmatschof.com/">http://www.kosmatschof.com/</a></p>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/vadim-kosmatschof-tretyakov-gallery/">Vadim Kosmatschof at New Tretyakov Gallery</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Radionight2000</title>
		<link>https://veechxveech.com/project/exhibition-event/radionight2000/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Sun, 23 Jul 2017 20:27:38 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=2106</guid>

					<description><![CDATA[<p>Radionight is an annual promotional concert for radio broadcast, and Veech x Veech was asked to create and deliver the stage designs for three different Radionight events that took place over three years in different locations. For this stage design at the Kabelwerk, Veech x Veech was inspired by the industrial manufacturing production facilities which [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/radionight2000/">Radionight2000</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Radionight is an annual promotional concert for radio broadcast, and Veech x Veech was asked to create and deliver the stage designs for three different Radionight events that took place over three years in different locations. For this stage design at the <span lang="EN-US">Kabelwerk</span>, Veech x Veech was inspired by the <span lang="EN-US">industrial manufacturing production facilities which provided a setting for an architectural intervention</span>.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/radionight2000/">Radionight2000</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Making It Exhibition</title>
		<link>https://veechxveech.com/project/exhibition-event/making-exhibition/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Sun, 23 Jul 2017 16:38:31 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=2080</guid>

					<description><![CDATA[<p>VxV&#8217;s space was painted in dark anthrazit to neutralize the interior artifacts of past tenants and focus the attention upon an organic inflatable wall structure with embedded rgb lighting and video screens showing VxV projects. The glowing soft artifact was in sharp contrast to the strict geometry of the corner building and attracted a wide [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/making-exhibition/">Making It Exhibition</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><span class="s3">VxV&#8217;s space was painted in dark anthrazit to neutralize the interior artifacts of past tenants and focus the attention upon an organic inflatable wall structure with embedded rgb lighting and video screens showing VxV projects. The glowing soft artifact </span><span class="s3">was in sharp contrast to the strict geometry of the corner building and attracted a wide audience of curious pedestrians as they approached the intersection.</span></p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/making-exhibition/">Making It Exhibition</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Studio44 Event Space</title>
		<link>https://veechxveech.com/project/broadcast-studios/studio44/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Sat, 23 Jul 2016 15:56:22 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=2076</guid>

					<description><![CDATA[<p>The central feature of the 450sqm event location is the iconic triangular-shaped stage standing sovereign along the main axis upon entering the space. The backlit glass surface introduces an ambient color branding for each program event while the large format video wall frames the stage activities. The video wall is split into two separate moveable [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/broadcast-studios/studio44/">Studio44 Event Space</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>The central feature of the 450sqm event location is the iconic triangular-shaped stage standing sovereign along the main axis upon entering the space.</p>
<p>The backlit glass surface introduces an ambient color branding for each program event while the large format video wall frames the stage activities. The video wall is split into two separate moveable units which are flexible to create different spatial configurations for animated video content.</p>
<p>The complex spatial asymmetry of the space is softened by the introduction of convex and concave shaped printed textile walls providing both a subtle branding and surfaces for effect lighting projections.</p>
<p>In 2013, Veech X Veech designed the new foyer / event space to add more space for simultaneous events.</p>
<p>link <a href="https://veechxveech.com/project/exhibition-event/studio-44-loft/">https://veechxveech.com/project/exhibition-event/studio-44-loft/</a></p>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/broadcast-studios/studio44/">Studio44 Event Space</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Swarovski Ambient Gem</title>
		<link>https://veechxveech.com/project/corporate-design/swarovski-ambient-gem/</link>
		
		<dc:creator><![CDATA[lundgrenlindqvist]]></dc:creator>
		<pubDate>Tue, 25 Nov 2014 11:47:55 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=7</guid>

					<description><![CDATA[<p>No strangers to commissioning event architecture, Swarovski needed a cutting-edge design that would make waves when launching its Enlightened Swarovski Elements gemstone brand at the world’s leading watch and jewellery show Baselworld. Completed in a very tight time frame of only two months, Veech x Veech designed and produced a 480sqm pavilion that translated the [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/swarovski-ambient-gem/">Swarovski Ambient Gem</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>No strangers to commissioning event architecture, Swarovski needed a cutting-edge design that would make waves when launching its Enlightened Swarovski Elements gemstone brand at the world’s leading watch and jewellery show Baselworld. Completed in a very tight time frame of only two months, Veech x Veech designed and produced a 480sqm pavilion that translated the office’s fascination for gemstones into a three-dimensional, magical experience.</p>
<p>Located within an existing structure of no architectural merit, the design team responded by concealing the outer construction and arriving at a design inspired by the faceted structure of cut jewels. Veech x Veech designed a pneumatic membrane to create a back-lit faceted interior, and teamed this with a specially created soundscape and ambient lighting that moved through a repeating cycle of colours throughout the day to create different atmospheres.</p>
<p>The widely respected British graphic designer Neville Brody was invited by Veech x Veech to create a series of animated graphics to highlight key elements of the new brand.</p>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/swarovski-ambient-gem/">Swarovski Ambient Gem</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Spine Pavilion</title>
		<link>https://veechxveech.com/project/architecture/spine-pavilion/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Mon, 24 Nov 2014 17:51:12 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=261</guid>

					<description><![CDATA[<p>Veech x Veech designed this pavilion to house an annual classical music event that takes place in Salzburg, Austria. The team’s approach was to create a modern, lightweight system that responded to the surrounding historic architecture, producing an organically shaped design reminiscent of the human spine, which led to the name “Rückgrat-Pavillon” (Spine Pavilion). A [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/spine-pavilion/">Spine Pavilion</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Veech x Veech designed this pavilion to house an annual classical music event that takes place in Salzburg, Austria.</p>
<p>The team’s approach was to create a modern, lightweight system that responded to the surrounding historic architecture, producing an organically shaped design reminiscent of the human spine, which led to the name “Rückgrat-Pavillon” (Spine Pavilion). A steel-framed tube provided the framework for a transparent, pneumatic membrane, which included sophisticated lighting effects, allowing the pavilion to change colour and creating a series of different atmospheres to suit each performance.</p>
<p>All the services were integrated into the floor to enable the design’s transparency and deliver views to the surrounding city. A key part of the design task was to facilitate easy and cost-effective transportation and quick installation.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/spine-pavilion/">Spine Pavilion</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Studio 44 Loft</title>
		<link>https://veechxveech.com/project/exhibition-event/studio-44-loft/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Mon, 24 Nov 2014 17:31:34 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=206</guid>

					<description><![CDATA[<p>With a brief to convert and modernise the existing lobby of the Studio 44 venue into a technologically advanced, multifunctional events space, Veech x Veech’s response was to create a 450sqm space that has a distinct personality of its own yet remains flexible enough to accommodate the needs of the corporate, cultural and professional communities [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/studio-44-loft/">Studio 44 Loft</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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										<content:encoded><![CDATA[<p>With a brief to convert and modernise the existing lobby of the Studio 44 venue into a technologically advanced, multifunctional events space, Veech x Veech’s response was to create a 450sqm space that has a distinct personality of its own yet remains flexible enough to accommodate the needs of the corporate, cultural and professional communities that regularly use the space for events.</p>
<p>Veech x Veech’s approach was to integrate numerous technical upgrades into the new perimeter wall, floor and ceiling surfaces. The design team enhanced flexibility through innovative textile acoustic walls to screen digital media, a retractable bar, and rotating and sliding video panels that act as partitions as well as presentation screens<span style="text-decoration: line-through;">.</span></p>
<p>A key element of the space is the programmable feature lighting, which includes three large, dramatic, custom-made lights that hover over the double-height atrium. These can be animated as well as change colour, providing the space with a central focus. The scheme was nominated for a prestigious German Prize for Lighting Design in 2014, in recognition of Veech x Veech’s technologically advanced lighting design.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/studio-44-loft/">Studio 44 Loft</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>BMW Pavilion</title>
		<link>https://veechxveech.com/project/architecture/bmw/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Mon, 24 Nov 2014 17:16:39 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=160</guid>

					<description><![CDATA[<p>Veech x Veech’s winning design was for a mobile pavilion that could readily travel to multiple locations to launch BMW’s 1 series, being easy to transport and assemble. The brief was for three separate spaces to host events, catering and a garage. The design team investigated this suggestion and proposed one combined space. The dramatic [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/bmw/">BMW Pavilion</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Veech x Veech’s winning design was for a mobile pavilion that could readily travel to multiple locations to launch BMW’s 1 series, being easy to transport and assemble. The brief was for three separate spaces to host events, catering and a garage. The design team investigated this suggestion and proposed one combined space.</p>
<p>The dramatic building was to be raised on a giant scissor jack that took this pavilion from flat-pack to completed structure within hours. The central element of the design was a hydraulic car lift within its core, which would allow cars to be brought down from the pavilion’s interior to the track for test driving. The aerodynamic form, which would give impressive views of the race track above which it hovered, was designed as an aluminium frame covered in a translucent, waterproof textile. Access would be provided by a ramp, leaving space underneath to accommodate a large number of visitors. The interior was to be zoned into different areas to host an exhibition as well as for entertaining.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/architecture/bmw/">BMW Pavilion</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Zoom Exhibitions</title>
		<link>https://veechxveech.com/project/cultural/zoom-exhibitions/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:35:19 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=147</guid>

					<description><![CDATA[<p>The ZOOM Children’s Museum, located in the MuseumsQuartier, encourages children to interact with or “zoom in on” the exhibits, using all their senses in order to learn in a creative way. Asked to design an exhibition demonstrating the correlation between math and music, entitled “Klingende Zahlen”, Veech x Veech devised a flexible series of rhomboid, [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/zoom-exhibitions/">Zoom Exhibitions</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>The ZOOM Children’s Museum, located in the MuseumsQuartier, encourages children to interact with or “zoom in on” the exhibits, using all their senses in order to learn in a creative way.</p>
<p>Asked to design an exhibition demonstrating the correlation between math and music, entitled “Klingende Zahlen”, Veech x Veech devised a flexible series of rhomboid, double-height, modular elements that could be used multiple times across three different exhibitions, instead of proposing a one-time solution.</p>
<p>The modular system occupied the 48-metre long museum space. Children could explore the exhibition through three zones on the ground floor, as well as through a second level that was accessible at one end via a 25-metre ramp and at the other end via stairs and a 10-metre-long slide.</p>
<p>The designers’ primary aim was to play with circulation routes, challenging the traditional linear path often used in exhibition-making by creating a much richer, multi-layered environment. Inside the modules on the ground level were various pockets of space in which interactive installations awaited discovery.</p>
<p>The design was subsequently re-assembled in different configurations and used for two further exhibitions, one about Europe and one devoted to archaeology.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/zoom-exhibitions/">Zoom Exhibitions</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Trevision</title>
		<link>https://veechxveech.com/project/exhibition-event/trevision/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:33:44 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=141</guid>

					<description><![CDATA[<p>To demonstrate Trevision’s precision printing solutions, Veech x Veech created a layered, printed textile surface that was used to enclose the stand and demonstrated the high-quality, large-format products that the company offers its customers. The dramatic design maximised Trevision’s presence at the show, thereby generating sales leads and increasing brand awareness.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/trevision/">Trevision</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>To demonstrate Trevision’s precision printing solutions, Veech x Veech created a layered, printed textile surface that was used to enclose the stand and demonstrated the high-quality, large-format products that the company offers its customers. The dramatic design maximised Trevision’s presence at the show, thereby generating sales leads and increasing brand awareness.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/trevision/">Trevision</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Televisions – Kunsthalle Wien</title>
		<link>https://veechxveech.com/project/cultural/televisions-kunsthalle/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:31:43 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=130</guid>

					<description><![CDATA[<p>The unconventional brief from Vienna’s international, contemporary art venue Kunsthalle Wien asked Veech x Veech to challenge the usual way of displaying artworks. The exhibition, which was curated by New York curator Joshua Decter and presented works by 70 artists responding to the influence of television, was shown in a large, vaulted, 900sqm space. In [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/televisions-kunsthalle/">Televisions – Kunsthalle Wien</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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										<content:encoded><![CDATA[<p>The unconventional brief from Vienna’s international, contemporary art venue Kunsthalle Wien asked Veech x Veech to challenge the usual way of displaying artworks.</p>
<p>The exhibition, which was curated by New York curator Joshua Decter and presented works by 70 artists responding to the influence of television, was shown in a large, vaulted, 900sqm space. In the same way that each artist interrogated the role of television in their work, the exhibition design examined how we view works of art; the design by Veech x Veech created unexpected viewpoints from which to engage with the works.</p>
<p>&nbsp;</p>
<p>To achieve this, the team designed a layered space featuring multiple levels. This created unusual vantage points that allowed the works to be viewed from unconventional angles and perspectives. A scaffolded bridge covered in a translucent membrane ran the entire length of the space and created a temporary, elevated exhibition area that linked the upper-floor galleries. By playing with the circulation route, Veech x Veech provoked curiosity amongst visitors while at the same time giving them the impression that they were both viewers and being viewed: a unique four-dimensional spatial experience.</p>
<p>This project was nominated for the Joseph Binder Design Award.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/televisions-kunsthalle/">Televisions – Kunsthalle Wien</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Sprachpavilion</title>
		<link>https://veechxveech.com/project/corporate-design/sprachpavilion/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:22:41 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=118</guid>

					<description><![CDATA[<p>Designed as the central element of a touring exhibition in Austria as part of the European Year of Languages, the mobile pavilion was constructed from a pneumatic membrane, providing a soft interface between the interior and exterior spaces. The alien-like structure, which featured multiple air vents that created a striking outline, lit up artificially at [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/sprachpavilion/">Sprachpavilion</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Designed as the central element of a touring exhibition in Austria as part of the European Year of Languages, the mobile pavilion was constructed from a pneumatic membrane, providing a soft interface between the interior and exterior spaces.</p>
<p>The alien-like structure, which featured multiple air vents that created a striking outline, lit up artificially at night to create a dramatic effect, glowing against each location’s existing architecture. The pavilion provided a physical pop-up space for various events, including TV and radio programmes, which drew attention to Europe&#8217;s cultural richness.</p>
<p>The interior featured an interactive terminal that displayed multi-layered text in multiple languages on the transparent perspex layers. The design acted as an icon for integration; notably, it did not employ any branding, but instead created a brand through the architecture itself.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/sprachpavilion/">Sprachpavilion</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Seat Mobile Showcase</title>
		<link>https://veechxveech.com/project/corporate-design/seat/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:20:20 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=113</guid>

					<description><![CDATA[<p>Approached by the prominent marketing agency WWP Group, Veech x Veech was asked to create, within a tight timeframe, an inventive way of launching the latest Seat Ibiza model across Europe. The team designed a unique presentation tool in the form of a truck made of fibreglass with Perspex side walls to reveal the car [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/seat/">Seat Mobile Showcase</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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										<content:encoded><![CDATA[<p>Approached by the prominent marketing agency WWP Group, Veech x Veech was asked to create, within a tight timeframe, an inventive way of launching the latest Seat Ibiza model across Europe.</p>
<p>The team designed a unique presentation tool in the form of a truck made of fibreglass with Perspex side walls to reveal the car inside. These high-end mobile showcases were equipped with embedded LED lighting, as well as on-board cameras to track the route and relay stories gathered en route to a dedicated event website.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/seat/">Seat Mobile Showcase</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Radionight</title>
		<link>https://veechxveech.com/project/exhibition-event/radionight/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:18:55 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=104</guid>

					<description><![CDATA[<p>Radionight is an annual promotional concert for radio broadcast, and Veech x Veech was asked to create and deliver the stage designs for three different Radionight events that took place over three years in different locations. For this stage design at the Vienna Museum of Technology, Veech x Veech was inspired by the museum’s early [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/radionight/">Radionight</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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										<content:encoded><![CDATA[<p>Radionight is an annual promotional concert for radio broadcast, and Veech x Veech was asked to create and deliver the stage designs for three different Radionight events that took place over three years in different locations. For this stage design at the Vienna Museum of Technology, Veech x Veech was inspired by the museum’s early aeroplane exhibits, which were suspended beneath the glazed atrium roof.</p>
<p>The team’s response was to create a dramatic, pneumatic stage set that hovered seven metres above the floor and allowed the audience to gather around the stage at an intermediate floor level and become physically part of the proceedings.</p>
<p>The ground floor was not open to the public, and instead presenters and actors entered at this level and used two hydraulic platforms to access the stage, adding to the drama of the event. The stage slowly rotated, and textural lighting effects created a magical concert environment.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/exhibition-event/radionight/">Radionight</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>OPEC 50th Anniversary Exhibition</title>
		<link>https://veechxveech.com/project/corporate-design/opec-50th-anniversary-exhibition/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:16:46 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=98</guid>

					<description><![CDATA[<p>Held at the historic Kursalon in Vienna over a period of ten days, this public festival celebrated the 50th anniversary of the Organization of the Petroleum Exporting Countries (OPEC) in a 1200sqm exhibition area and accompanying live event space. The challenge was to create a coherent visual identity that reflected the umbrella organisation, OPEC, as [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/opec-50th-anniversary-exhibition/">OPEC 50th Anniversary Exhibition</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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										<content:encoded><![CDATA[<p>Held at the historic Kursalon in Vienna over a period of ten days, this public festival celebrated the 50th anniversary of the Organization of the Petroleum Exporting Countries (OPEC) in a 1200sqm exhibition area and accompanying live event space.</p>
<p>The challenge was to create a coherent visual identity that reflected the umbrella organisation, OPEC, as well as the distinctive individual cultural identities of the member countries, which required complex and sensitive negotiation and management.</p>
<p>The design challenge was to introduce a contemporary multimedia show to the Kursalon building in a sensitive manner. Veech x Veech developed a flexible modular system that was prefabricated with printed backgrounds and teamed with custom-designed, streamlined furniture.</p>
<p>The logistics of the space meant that the exhibition had to be set up in only 48 hours, and the design was conceived to make this possible. Six production teams with more than 80 technicians working in shifts were directed by Veech x Veech to deliver the event space on schedule.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/corporate-design/opec-50th-anniversary-exhibition/">OPEC 50th Anniversary Exhibition</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Latent Utopias</title>
		<link>https://veechxveech.com/project/cultural/latent-utopias/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:14:45 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=90</guid>

					<description><![CDATA[<p>The avant-garde of international architecture and design were invited to contribute to the exhibition, which formed part of the celebrations for Graz 2003 European Capital of Culture. Veech x Veech’s 6x6x6m art installation highlighted the studio’s research in the field of pneumatic systems in connection with computational form generation and new materials. The design team [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/latent-utopias/">Latent Utopias</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>The avant-garde of international architecture and design were invited to contribute to the exhibition, which formed part of the celebrations for Graz 2003 European Capital of Culture.</p>
<p>Veech x Veech’s 6x6x6m art installation highlighted the studio’s research in the field of pneumatic systems in connection with computational form generation and new materials.</p>
<p>The design team used synthetic rubber, a conventional, extremely robust building material with highly elastic properties, to generate a continually form-changing landscape. A pre-set cycle of varying air pressures in the individual rubber chambers slowly transformed the architectural space, blurring the boundaries between existing floor, wall and ceiling conditions and creating a seamlessly fluid, undulating landscape.</p>
<p>Monitors integrated into the installation documented the research processes undertaken by the studio: computer-generated test models and physical tests leading to this installation as well as other experiment-based projects across temporary, mobile, media, virtual/real and real/virtual environments.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/latent-utopias/">Latent Utopias</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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		<title>Global Tools Künstlerhaus</title>
		<link>https://veechxveech.com/project/cultural/global-tools-kunstlerhaus/</link>
		
		<dc:creator><![CDATA[veechxveech]]></dc:creator>
		<pubDate>Wed, 19 Nov 2014 10:11:24 +0000</pubDate>
				<guid isPermaLink="false">https://veechxveech.com/?post_type=ll_project&#038;p=82</guid>

					<description><![CDATA[<p>A numbers of artists, designers and architects were invited to contribute to the exhibition curated by Vitus Weh and Tulga Beyerle. Each of them was given a topic to interpret and a number of objects to display. For Veech x Veech’s installation on the theme of “insights” into the future of medicine, science and technology, [&#8230;]</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/global-tools-kunstlerhaus/">Global Tools Künstlerhaus</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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										<content:encoded><![CDATA[<p>A numbers of artists, designers and architects were invited to contribute to the exhibition curated by Vitus Weh and Tulga Beyerle. Each of them was given a topic to interpret and a number of objects to display. For Veech x Veech’s installation on the theme of “insights” into the future of medicine, science and technology, the design team created a biomorphous walk-in installation within two connected exhibition spaces defined by a suspended back-lit membrane.</p>
<p>The structure was connected to the physical building by a series of cables on electric motors, which activated the surface, making the backlit membrane envelope appear as a living, breathing organism. The exhibited objects, which ranged from a prototype bed by Philips, which projected moving images onto the ceiling to encourage daydreaming, to a pill that acted as an internal medical camera when swallowed, were displayed in inflatable spheres integrated into the outer skin.</p>
<p>The skin also acted as a projection surface for topic-related documentary films. The transparent structure played with the idea of insights, translucency and access, and forced viewers to take certain routes while setting up relationships that questioned the power politics of being watched.</p>
<p>The post <a rel="nofollow" href="https://veechxveech.com/project/cultural/global-tools-kunstlerhaus/">Global Tools Künstlerhaus</a> appeared first on <a rel="nofollow" href="https://veechxveech.com">Veech x Veech</a>.</p>
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